The article represents the experience of the students of Institute for the Humanities of Siberian Federal University work with the leading Russian museums the State Russian Museum and the State Hermitage Museum. The results of the use of modern information technologies in museums that make visiting them interesting and productive for the audience, and a museum a contemporary modern social institution, preserving and representing cultural heritage in interactive contexts are demonstrated.

Keywords: museum, information technologies, photography, gigapanoramic shooting, spherical panorama, interactivity, augmented reality, virtualization, the State Russian Museum, the State Hermitage Museum.